I've just signed up with a very capable facebook ad management tool, to help manage creative, auto-segment targeting, and measure conversions along those criteria. If you are using a company/tool to help manage and optimize your FB spend, drop me a line so we can compare notes?
I'm just starting to understand some of the advantages of "over-testing".....so if you are versed in that arena and don't mind giving some advice, I'd appreciate a few minutes of someones exertise there as well.
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